Spotify
Sessions

Spotify
Sessions

Spotify
Sessions

Shared playlists. Daily rituals. Unexpected combinations. With Spotify, culture is always on shuffle.

Spotify Ads wanted to rethink the traditional webinar experience, transforming its global Spotify Sessions series into something more engaging and culturally relevant. The challenge was to create an expressive identity that captured the spirit of music, fandom and discovery, bringing a fresh perspective to every event.

Shared playlists. Daily rituals. Unexpected combinations. With Spotify, culture is always on shuffle.

Spotify Ads wanted to rethink the traditional webinar experience, transforming its global Spotify Sessions series into something more engaging and culturally relevant. The challenge was to create an expressive identity that captured the spirit of music, fandom and discovery, bringing a fresh perspective to every event.

Shared playlists. Daily rituals. Unexpected combinations. With Spotify, culture is always on shuffle.

Spotify Ads wanted to rethink the traditional webinar experience, transforming its global Spotify Sessions series into something more engaging and culturally relevant. The challenge was to create an expressive identity that captured the spirit of music, fandom and discovery, bringing a fresh perspective to every event.

Client

Spotify

Year

2026

Agency

HumanAfterAll

Role

Design Lead

Service

Branding

Credits

Alex Rodrigo

Andrea Dell'Anna

Steffen Johansen

Tanguy Teissier

Becky Tanner-Rolph

Approach

The creative approach drew inspiration from vinyl record shops, where square record sleeves are flipped, shuffled and explored, revealing different tastes, genres and cultural moments through time. This idea of constant discovery informed a vibrant, expressive identity designed to shift and evolve with culture.

Outcome

The result was a vibrant visual identity and narrative system that brought Spotify Sessions to life across the entire attendee journey. From initial discovery through to live event experiences and post event engagement.

Designed for global rollout, the system extended across digital communications, motion and event environments. Adaptable set design and carefully curated physical details helped translate the identity into inviting, personality led spaces, giving each market room for creative expression.

Approach

The creative approach drew inspiration from vinyl record shops, where square record sleeves are flipped, shuffled and explored, revealing different tastes, genres and cultural moments through time. This idea of constant discovery informed a vibrant, expressive identity designed to shift and evolve with culture.

Outcome

The result was a vibrant visual identity and narrative system that brought Spotify Sessions to life across the entire attendee journey. From initial discovery through to live event experiences and post event engagement.

Designed for global rollout, the system extended across digital communications, motion and event environments. Adaptable set design and carefully curated physical details helped translate the identity into inviting, personality led spaces, giving each market room for creative expression.

Senior Designer

Open for work — Freelance

2026

Senior Designer

2026