Spotify
Sessions
Spotify
Sessions
Spotify
Sessions
Shared playlists. Daily rituals. Unexpected combinations. With Spotify, culture is always on shuffle.
Spotify Ads wanted to rethink the traditional webinar experience, transforming its global Spotify Sessions series into something more engaging and culturally relevant. The challenge was to create an expressive identity that captured the spirit of music, fandom and discovery, bringing a fresh perspective to every event.
Shared playlists. Daily rituals. Unexpected combinations. With Spotify, culture is always on shuffle.
Spotify Ads wanted to rethink the traditional webinar experience, transforming its global Spotify Sessions series into something more engaging and culturally relevant. The challenge was to create an expressive identity that captured the spirit of music, fandom and discovery, bringing a fresh perspective to every event.
Shared playlists. Daily rituals. Unexpected combinations. With Spotify, culture is always on shuffle.
Spotify Ads wanted to rethink the traditional webinar experience, transforming its global Spotify Sessions series into something more engaging and culturally relevant. The challenge was to create an expressive identity that captured the spirit of music, fandom and discovery, bringing a fresh perspective to every event.
Client
Spotify
Year
2026
Agency
HumanAfterAll
Role
Design Lead
Service
Branding
Credits
Alex Rodrigo
Andrea Dell'Anna
Steffen Johansen
Tanguy Teissier
Becky Tanner-Rolph
Approach
The creative approach drew inspiration from vinyl record shops, where square record sleeves are flipped, shuffled and explored, revealing different tastes, genres and cultural moments through time. This idea of constant discovery informed a vibrant, expressive identity designed to shift and evolve with culture.





Outcome
The result was a vibrant visual identity and narrative system that brought Spotify Sessions to life across the entire attendee journey. From initial discovery through to live event experiences and post event engagement.
Designed for global rollout, the system extended across digital communications, motion and event environments. Adaptable set design and carefully curated physical details helped translate the identity into inviting, personality led spaces, giving each market room for creative expression.






Approach
The creative approach drew inspiration from vinyl record shops, where square record sleeves are flipped, shuffled and explored, revealing different tastes, genres and cultural moments through time. This idea of constant discovery informed a vibrant, expressive identity designed to shift and evolve with culture.





Outcome
The result was a vibrant visual identity and narrative system that brought Spotify Sessions to life across the entire attendee journey. From initial discovery through to live event experiences and post event engagement.
Designed for global rollout, the system extended across digital communications, motion and event environments. Adaptable set design and carefully curated physical details helped translate the identity into inviting, personality led spaces, giving each market room for creative expression.






Senior Designer
Open for work — Freelance
2026
Senior Designer
2026